Kua Café
Brand Identity

Brand identity developed for an online
coffee store based in Mexico.

We work on a new challenge, design the new brand identity for Kua Café. Our focus was to develop a brand identity that brings together two concepts into one. First of all, for the digital part, we work in a minimalist logo that alludes to a coffee cup and a market bag. Secondly, we work on collage elements that bring a handcraft feeling for an organic coffee.

herrera-brands-branding-studio-brand-identity-kua-cafe-online-shop-logo
herrera-brands-branding-studio-brand-identity-kua-cafe-online-shop-logo-bag
herrera-brands-branding-studio-brand-identity-kua-cafe-online-shop-logo-cup
herrera-branding-studio-kua-coffee-brand-identity-bag-packaging
herrera-branding-studio-kua-coffee-brand-identity-presentation-cards
herrera-branding-studio-kua-coffee-brand-identity-letter
herrera-branding-studio-kua-coffee-brand-identity-coffee-cup
herrera-branding-studio-kua-coffee-brand-identity-coasters
herrera-branding-studio-kua-coffee-brand-identity-coaster-packaging
herrera-branding-studio-kua-coffee-brand-identity-shopping-bag-packaging
herrera-branding-studio-kua-coffee-brand-identity-website-design-collages
herrera-branding-studio-kua-coffee-brand-identity-website-design-collage

Client: Kua Café
Website: www.kuacafe.com
Type of Work: Branding & Website
Executive Creative Director: Alberto Herrera

The logo is a clear mix between a shipping bag and a cup of coffee that gives a clear idea of Kua's purpose from the first sight. The collage, the thick typography and the use of gradients and strong colors add strength and dynamism to a brand that wants to opt for eco-friendly.

© 2019 Herrera Brands.
All rights reserved

Contact:
contacto@herrerabrands.com
+52 (55) 7798 5059